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Year of the Rabbit

Chinese New Year

Stamp Info

Name Value
Date of Issue January 8, 1999
Year 1999
Quantity 3,360,000
Perforation or Dimension 12.5 x 13
Series Chinese New Year
Series Time Span 1997 - 2021
Printer Ashton-Potter Canada Limited.
Postal Administration Canada

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Stamp Price Values

Condition Name Avg Value
Mint - Never Hinged - Very Fine Only available to paid users
Used - Very Fine Only available to paid users
* Notes about these prices:
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Stamp Supplies on Amazon


Souvenir Sheet

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Current Purchase Price: Only available to paid users
Printing Process: Lithography
Tagging: General, 4 sides
Paper: Tullis Russell
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Souvenir Sheet - China 99 Overprint

Quantity Produced - Unknown
Current Purchase Price: Only available to paid users
Printing Process: Lithography
Tagging: General, 4 sides
Paper: Tullis Russell
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Official First Day Cover

Quantity Produced - Unknown
Current Purchase Price: Only available to paid users
Printing Process: Lithography
Tagging: General, 4 sides
Paper: Tullis Russell
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About Stamp

On February 16, the Lunar New Year will begin. This year we enter the Year of the Rabbit. It will be a placid year, or so the legend goes - welcome after the tumultuous Year of the Tiger that preceded it.

The rabbit symbolizes longevity, its white coat peacefulness and cleanliness. In concert with those qualities, the Year of the Rabbit is said to be a temperate year with an unhurried pace; a congenial time in which diplomacy, international relations and politics come to the fore. During these 12 months, individuals are predicted to act with discretion and make concessions. People will become carefree and happy, occupying themselves with recreational activities and entertaining others. Money will be easily made.

Canada Post will once again mark the occasion of the Lunar New Year with a stamp issue. A brush-stroke image of a rabbit is the prominent element in this year's Lunar issue. Its illustrative style reflects traditional Chinese folk-art drawing. The backdrop for the stamp is a yellow gradation representative of the moon. It is complemented by colours often found in Lunar New Year decorations and ornaments - burgundy and purple, creating a sense of celebration and festivity. The names of the 12 zodiac animals are found in the background of the stamp, written in a traditional Chinese style. The word for 'rabbit' is highlighted.

"The approach to this design is a relatively modern one, using a brush stroke illustration style to depict the rabbit, while at the same time drawing a connection to the Chinese culture by writing Chinese characters in the background of the stamp", said Ken Koo, illustrator for the 1999 Lunar issue.

Koo, president of Koo Creative Inc., worked with designer Ken Fung, to develop this issue. Both are Hong Kong natives.

"The overall simple design generates a feeling of cleanliness, harmony and peace. The illustration of the rabbit has a sense of strength and energy to it. When set against the soft background, its style brings more focus to the rabbit itself."

The rabbit is one of 12 animals, often referred to as "earth branches", in the Chinese zodiac. The rat, tiger, dragon, horse, monkey, dog, ox, snake, goat, rooster, and pig are the other astrological creatures. Each year of the Lunar calendar is ruled by one of these creatures and, according to folklore, is said to reflect the personality of its respective animal. Similarly, those born within that year are said to possess the animal's characteristics.

The Lunar calendar has existed for 3,700 years. Unlike the Western calendar which follows the sun, this "lunar" calendar tracks the orbit of the moon. Each of its 12 months begins with a new moon. In a popular Chinese legend, Buddha once summoned all the animals to meet him before he departed from Earth, but only twelve animals came to bid him farewell.

Each year of the Chinese calendar is ruled by one of these twelve animals, representing one in a cycle of twelve years. 1999 is the year of the rabbit. In Chinese folklore, the rabbit symbolizes longevity and is said to live for 1,000 years, turning white at the age of 500. The rabbit ranks fourth in the twelve-animal cycle, symbolizing graciousness, kindness, good manners, sound counsel and sensitivity. It is said that each person has traits and qualities governed by his or her animal birth sign.

About Stamp Series

Canada Post started issuing Chinese New Year stamps in 1997. Since then, Canada Post has been issuing a stamp for the Chinese New Year each year.


From 2009 to 2020, Canada Post issued an exquisite Chinese New Year stamp that was part of one of Canada Post’s most popular and longest-running series, which featured such elaborate techniques as gold and silver foiling and multi-level embossing.

In 2021, Canada Post issued a special tribute to the culmination of more than a decade of award-winning stamps. This retrospective brought together in a single issue all the stamps from their 2009-2020 Lunar New Year series.

The Lunar New Year cycle showcased all of the animals in the Chinese zodiac: Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Ram, Monkey, Rooster, Dog and Pig. Conceived well before the series was launched, this collection features 24 stamps based on the designs of all the previous domestic and international rate stamps in the last 12 years.

“Even before we began this series of Lunar New Year stamps, we envisioned bringing them all together for a grand finale,” explains Jim Phillips, Director of Stamp Services. “That required a plan from the very beginning. We developed standardized specifications that made the stamps consistent across issues in terms of dimension, format and palette, but still allowed sufficient creative freedom for each to be spectacular in its own right.”

Brought together by Paprika from Montréal, these eye-catching stamps feature the work of the many design firms and designers who contributed to the series over the years. The result is a unique collectible that is a fitting tribute to Lunar New Year celebrations everywhere.


Designed by Ken Fung Based on an illustration by Ken Koo Calligraphed by Quint Li

Similar Stamps


Canada Post Corporation, Canada's Stamp Details, Vol. 8, No. 1, 1999, p. 13-16.

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