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The Art of Magic Souvenir Sheet

Stamp Info

Name Value
Date of Issue August 7, 2018
Year 2018
Quantity 1,500,000
First-Class Mail Forever
Denomination Value $0.50
Perforation or Dimension 1.225 x 1.56 in./31.115 x 39.624 mm
Issue Location Las Vegas, NV 89199
Postal Administration United States

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Souvenir Sheet of 3 (1 Design)

Quantity Produced - 500,000
Original Purchase Price: $1.50
SKU: 565204
Dimension: 5.115 x 3.705 in./129.921 x 94.107 mm
Printer: Banknote Corporation of America
Printing Process: Flexo, Lenticular Lamination
Gum Type: Pressure-sensitive
Paper: Phosphor Taggged Paper, Block Tag
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About Stamp

On August 7, 2018, in Las Vegas, NV, the U.S. Postal Service® issued The Art of Magic Souvenir Sheet (Forever® priced at the First-Class Mail® rate) in one design, in a pressure-sensitive adhesive sheet of three stamps. The souvenir sheet went on sale August 7, 2018. The Art of Magic Souvenir Sheet may not be split and the stamps may not be sold individually.

The Postal Service™ celebrates magic, an art form that holds a special place in American history. Each of the three identical stamps on this souvenir sheet features an effect that mimics a classic illusion. By rotating each stamp, customers can see a white rabbit popping out of a black top hat. A version of the stamp without the effect appears in The Art of Magic pane of 20 stamps. Art director Greg Breeding designed the stamp, while Jay Fletcher created the illustration and served as the typographer.


Black, Pantone 131, Warm Gray 10, Pantone 7596


Art Director: Greg Breeding, Charlottesville, VA.
Designer: Greg Breeding, Charlottesville, VA.
Typographer: Jay Fletcher.
Illustrator: Jay Fletcher.
Modeler: Sandra Lane/Michelle Finn.

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USPS Postal Bulletin 22500. Copyright: USPS.

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